Learn How to Build Your Brand Online

Today we live an ever-changing digital, interactive and multi-platform world. To stand out and get noticed, brands need a single-minded story, aligned across all platforms, which is relevant and discriminating. Branding separates the ordinary from the extraordinary. Learn how to set your business up for success as you build your brand online and social media.

LEARNING OUTCOMES:

• Learn how to create your brand on a page
• Define a target audience
• Understand competition and customer drivers
• Plan and set objectives
• Understand Google search
• Understand content marketing strategies and how to plan

This event, presented in partnership with City of Parramatta Council, is brought to you by the Australian Government - Australia Small Business Advisory Services (ASBAS) program.

Your Presenter - Megan Hauptfleisch

Highly strategic, commercially savvy, and results-focused, Megan has 30 years of marketing management and business experience. As a business advisor Megan has helped hundreds of businesses from across a diverse range of industry sectors. A problem solver and a new opportunity developer with a unique market research background, Megan is known for turning “vision into action” with innovative plans and tactics that drive sustainable commercial results. As a communication specialist and storyteller, Megan takes audiences on a strategic journey to bring brands to life and aligns teams. With a proven track record for driving growth in businesses across B2C and B2B, her rich knowledge covers a cross-section of industries.